Yakult 90th

JP

90 Years of Yakult90 Years of Yakult

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Minoru Shirota, founder of Yakult, successfully fortifies and cultivates a strain of lactic acid bacteria beneficial to human health at the Department of Microbiology of the Kyoto Imperial University School of Medicine. (Bacterium later classified as Lacticaseibacillus paracasei strain Shirota*.)
*Classified as Lactobacillus casei strain Shirota prior to March 2020.

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Local offices of the Association for Promotion of Preventive Bacteria Strain Shirota are established in various parts of Japan for the purpose of marketing and distributing Yakult.

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Production and sales of Yakult begin in Fukuoka, Kyushu, as a product of The Shirota Institute for Research on Protective Bacteria.

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Yakult Honsha Co., Ltd. is established (Nishi-Hatchobori, Chuo-ku, Tokyo).

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Shirota Research Institute is established in Kyoto.

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Yakult launches its unique Yakult Lady home delivery system.

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Yakult Hong Kong begins operations.

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Yakult Taiwan begins operations as the company’s first overseas office.

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The research institute is relocated to Kunitachi, Tokyo (now known as the Yakult Central Institute).

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Yakult is reintroduced to the market in a new plastic container.

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Yakult Brazil begins operations.

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The company takes over the management of the Sankei Atoms baseball team (now the Tokyo Yakult Swallows).

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Joie is introduced to the market.

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Yakult Thailand and Yakult Korea begin operations.

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Yakult enters the cosmetics industry with Yakult Cosmetics, launching door-to-door sales through Yakult Beauty.

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Orange Juice is introduced to the market, marking the start of retail store sales.

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The Yakult Swallows (now the Tokyo Yakult Swallows) win their first league championship and Japan Series title.

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Yakult Philippines begins operations.

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Mil-Mil is introduced to the market.

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Program of Yakult Ladies paying regular visits to senior citizens begins.

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New head office building is completed in Higashi Shimbashi, Minato-ku, Tokyo, featuring Yakult Hall.

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Sofuhl is introduced to the market.
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Yakult enters the pharmaceutical business with the launch of the pharmaceutical Biolactis Capsules.

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Yakult Singapore begins operations.

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Yakult Seichoyaku, an over-the-counter medicine that regulates the intestines, is introduced to the market.
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Toughman is introduced to the market.

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Mil-Mil E is introduced to the market.

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Lucky Me is introduced to the market.

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Bifiel is introduced to the market.
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Revecy S.E. series is introduced to the market.

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Yakult 80 is introduced to the market.
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Yakult’s stock is listed on the First Section of the Tokyo Stock Exchange.

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Yakult Mexico begins operations.

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The Fuji Susono Plant (dairy production facility) is completed.
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The anti-cancer drug CPT-11 receives pharmaceutical manufacturing approval and is introduced to the market under the brand name Campto Injection.
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Yakult Australia and Yakult Netherlands begin operations.

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The company receives the Minister of Health and Welfare Award for distinguished volunteer service in recognition of its regular visits to senior citizens.

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Yakult Bansoreicha is introduced to the market.

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Yakult is approved by the Ministry of Health and Welfare for labeling as Foods for Specified Health Uses.

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Yakult LT is introduced to the market.

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Yakult 80 Ace is introduced to the market.

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Yakult Indonesia begins operations.

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The Parabio series, a premium quasi-drug skincare line, is introduced to the market.

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Yakult UK and Yakult Germany begin operations.

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Yakult 400 is introduced to the market.

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The Yakult Calendar is recognized by the Guinness Book of Records for having the highest circulation in the world.

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NEW Toughman and Toughman V are introduced to the market.

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Yakult Malaysia begins operations.

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Pretio is introduced to the market.
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Yakult sales begin in New Zealand and Ireland.

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Yakult Beijing begins operations.

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Yakult Cosmetics rebrands its business under the new name “Yakult Beautiens.”

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New corporate slogan established: “In order for people to be healthy, everything around them must also be healthy.”

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Yakult Calorie Half is introduced to the market.
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Revecy White series is introduced to the market.

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Yakult Guangzhou begins operations.

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Yakult develops its proprietary intestinal microbiota analysis system capable of analyzing DNA.

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Yakult Shanghai and Yakult Austria begin operations.

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Bifiene is introduced to the market as a new brand of bifidobacteria products.
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Yakult 300V is introduced to the market.

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Yakult Italy and Yakult Vietnam begin operations.

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Full-scale sales of Yakult begin in California, USA.

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The Yakult Iwate Plant is completed.

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Yakult develops its proprietary intestinal microbiota analysis system, YIF-SCAN®.

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Yakult SHEs and Yakult 400LT are introduced to the market.
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Japanese Soy Milk is introduced to the market.
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BF-1 is launched as a regionally limited product.
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The Shonan Cosmetics Plant is completed, launching interactive tours.

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Yakult Danone India begins operations.

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Mil-Mil is relaunched with a renewed formula.
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Mil-Mil S is introduced to the market.

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The global average daily sales of Yakult dairy products surpass 30 million bottles.

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The Hyogo Miki Plant begins full-scale operations.
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Parabio AC Cream Saj is introduced to the market.
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Yakult launches the Yakult Space Discovery Project.

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The new brand Mitsuboshi Factory is established, with its first product, CHOBI, introduced to the market.

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Yakult Wuxi is established in China.

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Joint research with the Japan Aerospace Exploration Agency (JAXA) begins.

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Yakult Gold is introduced to the market.

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Cup de Yakult is launched as a limited-time product.

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Construction of the new Yakult Central Institute is completed.

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Yakult Middle East begins operations.

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Yakult's first official character, Yakult Man, is introduced.

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Yakult Ladies launch the regionally limited online delivery serviceYakult Delivery Net.
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Synbiotics Yakult W is introduced to the market.

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Yakult Five is introduced to the market.
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The global average daily sales of Yakult dairy products surpass 40 million bottles.

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Yakult Myanmar begins operations.

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Yakult 1000 is launched as a regionally limited product (Yakult's first Foods with Function Claims product).
(Nationwide launch in 2021.)

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Campto wins the Science Award from the Japanese Cancer Association.

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Yakult Tianjin begins operations.

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Lactdew skincare series is introduced to the market.
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The three-dimensional trademark for Yakult containers is recognized.

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Yakult Ace is introduced to the market.
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Nyusankin Soy α is introduced to the market.
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Yakult Fruity is introduced to the market.
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New Yakult and New Yakult Calorie Half are introduced to the market.

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The Yakult Okayama Wake Plant begins full-scale operations.

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Yakult no Oishii Hakko Kajitsu is launched as a regionally limited product.
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The Tokyo Yakult Swallows win the Central League championship.

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Yakult Honsha is certified as a ‘Certified Health & Productivity Management Organization – White 500' (first year).
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Tough-Man Refresh is introduced to the market.
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The company receives the Minister of Economy, Trade and Industry Award for home delivery service by Yakult Ladies at the second Nihon Service Award.

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A partnership agreement is signed with Nature Research.

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Yakult Group Environmental Vision is formulated.

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Ice de Yakult is introduced to the market.
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Long-term vision Yakult Group Global Vision 2030 is formulated.

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Y1000 is launched.

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A business partnership agreement is signed with POKKA SAPPORO Food & Beverage Ltd. for domestic operations.

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The Tokyo Yakult Swallows win the Japan Series championship.

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Selected for the first time as an enterprise under the KENKO Investment for Health Stock Selection.

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The Yakult Fuji Oyama Plant begins full-scale operations.
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Yakult Plants Factory is established.

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The Tonyu no Chikara series (three products) is introduced, marking Yakult’s full-scale entry into the plant-based food market.

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Yakult 1000 Toshitsu Off is launched as a regionally limited product.
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Yakult BL Chewable Digestive Medicine is introduced to the market.

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Yakult 400W is launched as a regionally limited product.
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Yakult W is introduced to the market.
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The head office is relocated to Kaigan, Minato-ku, Tokyo.

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Multi-Probiotics Supplement is introduced to the market.
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The anti-cancer drug Onivyde® IV Infusion 43mg is introduced to the market.

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The company’s shares are listed on Prime Market following the reorganization of stock market categories by the Tokyo Stock Exchange.

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Yakult 1000 is selected as one of the U-Can top 10 buzzwords for 2022.

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Synprotec and Bifidus Pro are introduced to the market.
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Ice de Yakult Gelato & Milk is introduced to the market.
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Lactiful skincare series is introduced to the market.
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Yakult launches pet products formulated with its proprietary galacto-oligosaccharides.
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Yakult celebrates its 90th anniversary.

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Y1000 Toshitsu Off is introduced to the market.

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